February 19, 2014

Wet n Wild Color Icon - The Naked Truth Palette

 Nothing to Disclose 

Before we begin I have to admit that I am a fiend for neutral eyeshadow palettes. I love neutrals. I could own like 20 similar shades of an eyeshadow and still be excited about each one (me, hoarder? no...) SO you can imagine my excitement when I found this new Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' slightly hidden in an endcap display at a local Walgreens - and with a $1 discount coupon attached?! I felt like I had won the neutral drugstore eyeshadow palette lottery! [PS. Can someone please make that a reality? I would buy tons of tickets for that kind of lottery.] To really test this palette out I swatched it first, then wore it 3 different ways over the course of a week or so before compiling this beautiful review. I've got swatches, eye looks, my thoughts on the formula and wear time, and a little feedback on the new 5-pan design. Fun!

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com


First we'll take a look at each eyeshadow in the palette - working from the base color to eyelid, then crease, browbone, and definer last. These eyeshadows do not have official names so I just refer to them by the labels indented in each shadow! Wet n Wild claims that these shadows are "highly pigmented" and "long lasting" (see the rest of the official description on their website here).

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Base

Warm, yellow-toned creamy color matte shadow; IRL it is a little darker and a little more yellow (this photo is a tiny bit washed out). It is super crazy soft but because it's soft it is also powdery. I like to use it to ‘set’ primer to make the other shades easier to blend with one another and also on the edges of the crease to blend out dark shadows (like from the browbone down towards the crease). Even though this is powdery, I find it so useful that I would love 5 pans of it alone because it saves me a lot of time with blending!

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Eyelid

This is a really pretty gregie-taupe shade with some beautiful pink and green shimmery bits in it. Part of the magic of taupes is that they look different in different light, so this shade is a little bit of a chameleon. I found this shadow dry and hard to pack on. For my coloring (cool and mostly fair) I find this a little too dark as a lid shade (especially for day time) because it applies darker than the pan and reads as a mid-tone grey. 

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Crease

Warm, yellow-toned brown with gold glitter; this would be a stunning nail polish because the glitter looks to be a little irregular (like tiny golden flakies!). I found this to be dry and requires a sticky base to really keep the glitter bits on your eyelids and off of your cheeks. I like this as a lid shade because it’s a little lighter than ‘Eyelid’ when applied.

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Browbone

In the pan this looks like a light grey-white (like silver, but not metallic ya know?). When applied it’s mostly silver sparkles, without much of an opaque base color. This is another dry shadow, and subtle when applied alone or over primer. It fares much better as an opaque eyeshadow when layered over a sticky base.

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Definer

Finally, the definer shade is a medium-dark warm-toned brown matte shadow. It is velvety swatched on my fingers and kicks up some powder with a fluffy brush. It applies patchy for me in large areas, but works very well as a ‘definer’ in terms of setting and smudging liner and darkening corners, etc.

Swatches

The two matte shades, Base and Definer, are great - soft and pigmented. Base is incredibly easy to blend with! The two more sparkly shades, Browbone and Crease, are drier and less pigmented; these perform better with a sticky base. Eyelid is the shadow I was most excited about in this palette, but I found it a little dry and sheer.

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com
swatched on a moisturized hand; photo taken in direct sunlight

Packaging

Packaging for The Naked Truth palette is very similar to the other eyeshadow palettes from Wet n Wild - a simple, no-frills plastic compact. I like that Wet n Wild puts stickers over every edge of their items so people can’t touch the products (even if it’s annoying to un-do at home!). Included in the compact are the typical sponge tip applicator + scraggly brush that come in all of WnW's palettes. 

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

While I always applaud the innovative and beautiful ways eyeshadow palettes with different sized pans look (my eyes are all "Oh! Cool!"), I am rarely pleased with the shadows that are chosen to be bigger. I’d much prefer the pans to be the same size, or at least make the shades that are larger more appropriate choices. In this palette the ‘browbone’ and ‘crease’ shades are both larger - but wouldn’t it make the most sense that ‘base’ and ‘eyelid’ should be the biggest since you would use them most?!

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Eye Look #1

My first eye look with this palette was disappointing - both in applying it and having to wear it all day! I found all of the shadows to be dry, too similar in color once applied, and took a lot of time to pack on (even over primer, which I always use because of my oily lids). The shadows were definitely faded by the end of the day. Here I'm wearing the shadows where they are meant to go; first Base all over, then Eyelid across my whole lid, Crease blended in the crease, Definer smudged at my lash line, and Browbone on my browbone and a little at the inner corner

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Eye Look #2

My second look was a little better, but not quite excellent yet.  I feel like these shades still read as very similar colors and there's not a lot of dimension to the look - nothing is really 'the star' of this eye look, ya know? Here I'm wearing the shadows where they are meant to go; Eyelid on lid, Crease in the crease, Definer smudged at the lash line, some Browbone at the inner corner and browbone, and Base underneath everything and a little on the transition of Crease towards the browbone

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Eye Look #3

Finally! By eye look #3 I had started to learn some of the secrets of this palette. I've found that using a sticky base (I use Darling Girl Cosmetics Glitter Glue) as well as the often loathed sponge tip applicators make applying these shadows much easier and result in more opaque colors, less frustration for me, and less fall out. This time I switched it up a tiny bit and put Crease on my eyelid and Eyelid in the crease, with Definer smudged more heavily near my lashline and Browbone on the inner third of my eyelid as well as on the browbone. Base was mostly used to blend the transition out of the crease towards my browbone. It seemed like by the 3rd time I played with this palette the shadows were a little less dry - perhaps they had a slight film that made it hard to swatch initially or they were pressed into the palette really forcefully? So at this point I swatched the shades again (pictures below).

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

Swatches, Round Two

After playing with this palette for a little while it seemed like the shadows were a tiny bit easier to work with, as if a film had worn away that kept them packed in too tightly. In order in the photo: Base, Browbone, Eyelid, Crease, Definer

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com
two swipes of each shade with a finger; indirect sunlight

Overall

Wet n Wild products are great because they usually combine a low price point with great quality. Sadly while this palette is easy on the wallet, it isn’t up to the standards of some of the more infamous Wet n Wild eyeshadow palettes - like the 8-pan Comfort Zone palette. These shadows are drier, less pigmented, and fade by the end of the day - even over primer. It’s not unworkable, it’s just not the same great quality exhibited in a different neutral palette from the same brand. But if you're willing to put in a little extra work and use a sticky base to keep the sparkly shades on your lids it might be a worthy addition to your eyeshadow arsenal!

For me I think it looks a little bit dark for day time and I don't consider it an 'everyday' type of palette for myself. [Both of those statements are honestly two of those “beauty things” I dislike from magazines and beauty publications, but sadly applicable in my explanation of this palette.] I think the real issue for me is that there are no middle-toned colors; instead there are two light, bordering-on-invisible colors (base and browbone) and three medium-to-dark shadows (eyelid, crease, definer). There's just not a lot of dimension with this palette for me when applied as an eye look; taupe looks weirdly dark on my lids. Without a sticky base the warm-toned shadows look too similar and muddy. Below I've swatched Browbone, Eyelid, Crease, and Definer right next to each other to show you what I mean.

Wet n Wild 5-pan Color Icon eyeshadow palette in 'The Naked Truth' - swatches, looks, review | Manicurity.com

In the end I like these shadows just fine when I use them with a sticky base! Since this palette only put me out $3 I'm not super up in arms about the lower quality, just disappointed it doesn't match with the older Wet n Wild eyeshadow formula. It would probably cost me the same $$ in gas to return this palette so it wouldn't be much of a return! I will most likely depot these shadows and put them in my massive Coastal Scents palette full of other Wet n Wild shadows (see my post about depotting here) because I think these would work well with other eyeshadows (better than being limited to just the 5 colors in the palette).

Best for: You don't have any similar eyeshadow colors and would like to try them at a low cost
Maybe if: You don't mind using a sticky base to get these shadows to look their best
Skip if: You already own neutral shadows that work well and/or you don't want to be bothered with preventing glittery eyeshadow fallout 

Pricing & Availability

I found mine for $4 with a $1-off coupon attached at Walgreens; these should be available at most drugstores now!


Have you tried any of the new Wet n Wild eyeshadow palettes for 2014? I have Poster Child, the colorful 8-pan palette left to try! 


Disclosure: I bought all the things mentioned! If you'd like to know more about my policies, please see my disclosure page.

8 comments:

  1. You do such a nice job blending! I wish I could layer so seamlessly. These colors are gorgeous on you, btw :)

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    Replies
    1. Oh my GOSH! Thank you so much Liesl! "Learning to blend better" was on my list of things to do this year (not joking)

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  2. The third look looks amazing on you!

    ReplyDelete
    Replies
    1. Aww thanks so much!! That one is my favorite by far as well :)

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  3. Its a nice neutral palette! I like it :)

    ReplyDelete
    Replies
    1. Thank you for your comment Lisa!! Have you tried this one out?

      Delete
  4. Replies
    1. Thank you Kirsten! I know neutrals are right up your alley, so I feel like you would like this one :)

      Delete

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